2019 WATTAH WATTAH FESTIVAL

Project Brief:
Create a campaign for Wattah Wattah Festival that addresses the water crisis that hit San Juan and the rest of Metro Manila in 2019. The Wattah Water Caravan campaign was designed to cater potable water to underserviced areas in San Juan during the festival week instead of dousing water during event day.

Results:
Positive impressions on social media
Published and featured in more than 24 outlets across TV, newspaper (tabloid and broadsheet), online, radio publications
More than 1,000 Facebook shares as of event day